'Recicla São João', a project that guarantees waste recycling in São João de Campina Grande, in Paraíba Disclosure/PMCG São João 2026 in Campina Grande, in Agreste da Paraíba, came to an end last Sunday (5) after 33 days of celebration. And in addition to the attendance record, another record was reached: tons of recycled waste. Through the Recicla São João project, almost 80 tons of recyclable materials were collected. Recicla São João is a project that is part of Recicla Campina, carried out year-round through the Secretariat of Urban Services and the Environment (Sesuma), of the Municipality of Campina Grande, and has been operating since 2016. The initiative is part of the city's urban cleaning operation and seeks to ensure the correct disposal of materials such as aluminum, plastic and cardboard. ? Click here to follow the g1 PB channel on WhatsApp Over the years, the project has grown and managed to increase the collection capacity, which takes place through the work of employees hired by the city hall. The increase in the amount of material collected is related to the increase in the party's audience, which this year received 3.4 million people. Workers from 'Recicla São João', a project that guarantees waste recycling in São João de Campina Grande, in Paraíba Divulgação/PMCG The collection of recyclable materials took place in Parque do Povo, the main hub of the party, in addition to Parque Evaldo Cruz and the districts of Galante, São José da Mata and Catolé de Boa Vista. Our work consists of both selective collection in real time and also during the events, which is the moment when the consumption of these packagings that later turn into waste occurs and are collected so that we can guarantee their return to the production cycle", explained Rafaela de Oliveira, engineer and coordinator of the program. The team that worked on the project this year is made up of 70 people, including collectors, custodians, environmental educators, as well as support staff. "We have a team that works specifically in our production unit. sorting, processing this waste, which consists of separating and pressing it for subsequent shipment to the processing industry, which is the moment when these materials are recycled and transformed into other items, thus returning to society and contributing to the circular economy", he explained. In 2019, the last edition of São João de Campina Grande before the Covid-19 pandemic, just over 30 tons of waste were collected. In this year's edition, 78.5 tonnes were collected. tons of recyclable materials, reaching 450 tons of waste collected over the project's nine years of existence Trending videos on g1 Most watched videos on g1 Paraíba.