For a long time, agribusiness was associated with the strength of the countryside and hard work. Today, this scenario has gained new protagonists: technology, innovation, management and market intelligence. Tools that help small producers produce better, add value and conquer new markets. At the 2026 Entrepreneur Fair, this transformation can be experienced in Vila do Agro, an environment that brings together practical experiences, experts and solutions to show how knowledge drives entrepreneurs in the rural sector. Vila do Agro was planned jointly by Sebrae and the Faema/Senar System as an interactive environment where rural producers, entrepreneurs, students, technicians and investors can learn, in practice, how different productive activities can be transformed into sustainable and profitable businesses. In a journey of knowledge, the space will bring together technological showcases, consultancies, lectures, demonstrations and opportunities to connect with experts. The great difference of Vila do Agro is precisely to show that entrepreneurship in the field goes far beyond production. Visitors will find applied knowledge, innovation and solutions that can be incorporated into the reality of small rural businesses, strengthening their ability to compete and grow. The space's proposal speaks directly to Sebrae's mission of stimulating entrepreneurship, fostering innovation, quality and competitiveness for small businesses. "Vila do Agro translates, in practice, Sebrae's work by connecting knowledge, innovation and opportunities so that small rural businesses grow in a sustainable way, strengthening the development of agribusiness in Maranhão", says the Agribusiness coordinator at Sebrae Maranhão, Maurício Lima. Immersive journey highlights the potential of rural businesses During the three days of the Fair, from August 14th to 16th, visitors will be able to visit five technological showcases dedicated to strategic production chains for Maranhão: beekeeping and meliponiculture, dairy cattle farming, sheep farming, fish farming and horticulture. In each environment, experts will present technologies, best practices, equipment, management models and alternatives to add value to production, demonstrating how different activities can evolve into sustainable businesses. Potential of Maranhão agribusiness is highlighted at the 2026 Entrepreneur Fair Sebrae/Disclosure The experience is complemented by a Knowledge Arena, consultancies specialized in rural business management, demonstrations with virtual reality, technological solutions, a networking area and interactive experiences. The proposal is for visitors to learn about new technologies, talk to experts and leave the Fair with ideas, tools and concrete paths to strengthen or start their business. Technology and knowledge as supports for competitiveness - The program also brings together national experts who will address topics such as artificial intelligence, exports, digital transformation, solar energy, cooperativism, science applied to agriculture and new technologies for small rural businesses, reinforcing the role of information as a tool to increase productivity and competitiveness. One of the guests is Ciro Thiago Neto, CEO of Shop do Agro, a platform specialized in market intelligence and access to markets for small rural producers. During his talk, he will present solutions aimed at the digital transformation of rural enterprises, showing how technology, strategy and commercial intelligence can expand commercialization opportunities. Ciro Thiago Neto, CEO of Shop do Agro, a platform specialized in solutions for small rural businesses. Disclosure "The main objective is to show that digital transformation in the field goes far beyond the creation of a virtual store. It involves strategy, training, market intelligence and continuous access to business opportunities", says Ciro Thiago Neto. The program also highlights other examples of innovation applied to animal production. In this scenario, veterinarian Shielbert Silva Santos, a specialist in Animal Reproduction, where fixed-time artificial insemination (IATF) and Embryo Transfer from in vitro fertilization stands out, will present technologies aimed at genetic improvement and increased productive efficiency in livestock farming, showing how science can increase the competitiveness of small rural businesses. Technologies such as fixed-time artificial insemination (IATF) and Embryo Transfer from in vitro fertilization will be highlighted in Vila do Agro. Disclosure "We are going to present how the artificial insemination process takes place in a fixed time, showing advantages, disadvantages, operational procedures, and the results of applying this technology for those who work in agriculture, in the dairy farming sector. More than ever, technology is fundamental to guarantee competitiveness for the property, whether small or large. So, it will be very important to have this space in this showcase that is the Entrepreneur's Fair, to present these solutions", he explains. By bringing together experts, technologies, practical experiences and business opportunities in a single environment, Vila do Agro reaffirms that the future of rural entrepreneurship involves innovation, management and knowledge. More than presenting solutions, the space invites producers and future entrepreneurs to see the field as an increasingly competitive environment, connected and prepared for market challenges. Faema/Senar System expands access to innovation in the field Sebrae's strategic partner in Vila do Agro, the Faema/Senar System will be responsible for a series of experiences that bring visitors closer to innovation applied to the field. The five technological showcases, specialized consultancies, digital content, virtual reality experiences and lectures