RIO DE JANEIRO, RJ – The Rio de Janeiro and national accounting market experienced a watershed on June 11, 2026. The role of the accountant, which historically was linked to the execution of tax obligations, consolidated his transition to the chair of strategic decisions in companies. This transformation was the driving force behind Contábil Day 2026, held at Expo Rio CN (formerly Expo Mag). With maximum capacity and tickets sold out weeks before, the event brought together 1,500 professionals, businesspeople and authorities, consolidating itself as the largest meeting in the segment in the state. Leadership and trends in the accounting market The content grid brought references from the accounting business ecosystem in Brazil. One of the highlights was the talk by Pedro Nery, an influencer in the sector, who addressed the practical transition from the operational model to "Consultative Accounting". The appreciation and strengthening of the class were pillars of the event, which also featured panels from names such as Rogério Fameli, Altair Alves, Mônica Porto and Paulo Pêgas, debating sales, marketing, tax consultancy and high performance. The institutional opening was carried out by Ladmir Carvalho, President and Co-Founder of Alterdata Software, who addressed a sensitive topic for corporate longevity: accounting business succession. Afterwards, José Ronaldo, also President and Co-Founder of Alterdata, led a panel focused on technology, scale and competitiveness. The debate was attended by Rafael Machado, President of the Regional Accounting Council of Rio de Janeiro (CRC-RJ) and CEO of Grupo RM Contabilidade; Samir Ferreira Barbosa Nehme, President of SESCON-RJ, who reinforced the debate on people management; and Edilson Júnior, President of Grupo CF Contabilidade, one of the largest franchises in the sector in the country. On the stage of the event, Ladmir Carvalho and José Ronaldo da Costa, Presidents and Co-founders of Alterdata Software, together with Hugo Dias, Commercial and Marketing Director Alterdata Collection The role of technology and new launches The Director of Alterdata Software, Hugo Dias, took the stage at two strategic moments. In the first presentation, focused on how to scale businesses through technology, the executive presented first-hand new resources and systems developed by the company. "Technology will not replace the accountant, but it will allow offices to be more productive and profitable. This is the mission of the Alterdata ecosystem", stated Hugo. On the Contábil Day stage, the Host and Marketing Manager, Marcus Oliveira (right) receives Hugo Dias (left), Commercial and Marketing Director Alterdata Collection In his second intervention, the director detailed the implementation of BPO Financeiro as a tool for customer retention and competitive differentiation. The event was produced and presented by Marcus Oliveira, Head of Marketing at Alterdata and specialist in Digital Marketing for the accounting sector. At the Contábil Day plenary, Ladmir Carvalho and José Ronaldo da Costa, Presidents and Co-founders of Alterdata Software, together with Dante Barini, knowledge manager at Alterdata Alterdata Collection The institutional strength of the meeting was also reflected in its strategic partnerships. The event's VIP area was created jointly by the organizer and the cloud computing provider AWS (Amazon Web Services). Business Fair and the Tax Reform Center Parallel to the lectures, a robust Business Fair took place at Expo Rio CN with brands such as ERP4Me, Karoo, NuvemUP and Banco Cora. At the Alterdata stand, the main public highlight was the launch of the Tax Reform Center, a digital environment aimed at guiding accountants on the transition of the national tax system. Business fair in activity during the event Contábil Day Acervo Alterdata Business fair in activity during the event Contábil Day Acervo Alterdata About Alterdata Software The creation and implementation of Contábil Day are signed by Alterdata Software. Founded in the late 1980s in Teresópolis (RJ), Alterdata is today among the five largest genuinely Brazilian software developers. The company offers solutions for the accounting, retail, industrial, real estate and services sectors, serving more than 65 thousand active customers and more than 2,000 employees throughout the country. www.alterdatasoftware.com.br Image of the Alterdata Software Headquarters in Teresópolis-RJ Alterdata Contábil Day 2027 Collection The organization confirmed the second edition of the event for 2027, integrating the official corporate calendar of Rio de Janeiro. Ticket pre-sales are now available through the organization's official channel: Event Link With an eye on 2027: The future has already begun With the resounding success of its debut, the organization ensured that the event has definitively entered Rio de Janeiro's corporate calendar. The 2nd edition of Contábil Day is already confirmed for 2027, with the promise of further expanding the discussions that will transform accounting offices in Brazil. For professionals who want to secure their seats, pre-sales are now open, click here and secure them. (https://alterdata.software/midias-imprensa-referral-contabil-day-2027)
History: Accounting event in RJ brought together 1,500 leaders on AI and Reform
RIO DE JANEIRO, RJ – The Rio de Janeiro and national accounting market experienced a watershed on June 11, 2026. The role of the accountant, which historically was linked to the execution of tax obligations,...